AWE Cosmeceuticals understands the benefit of delivering active ingredients to the skin, with minimal interaction from additives. In order to achieve these pure results AWE Cosmeceuticals use as few ingredients as necessary and deliver them via an airless system.
AWE Cosmeceuticals are committed to bringing you a skincare range driven by results, so each ingredient has been clinically proven to be safe for your skin. We use active ingredients in high and effective concentrations, to ensure visibly superior, long-lasting results.
Putting your safety first, the AWE Cosmeceuticals range contains NO:
Sodium lauryl sulphate (SLS), Sodium laureth sulphate (SLES), Parabens, Harsh Chemicals or known irritants, Formaldehyde Releasing Agents (such as Methylchloroisothiazolinone, Methyllisothiazolinone, Imidazolidinyl urea), Propylene Glycol, PEGs (Polyethylene Glycol), Mineral Oils, Artificial Fragrance of Colours.
AWE Cosmeceuticals also do not contain Triethanolamine or Phthalates. All formulations are biodegradable, have NO animal testing and are packaged in minimal and recyclable packaging. Formulations are vegan (our mask does have honey in it) and any fragrances are 100% natural.
Please note that this list is not exhaustive and we continue to improve and refine our formulation to offer you the safest and most effective natural skin care we can.
“With the world’s largest pharmacopeia at its disposal, Ayurveda provides a wealth of natural ingredients to beautify the skin and promote a youthful, healthy complexion. At AWE, I personally select each and every ingredient that we blend into our range of products”. Rebecca Powne
Actives / Peptides / Antioxidants
At AWE, we pride ourselves on delivering to you, products that work, selecting the best in effective antioxidants, peptides, fruit extracts and acids. Our list of goodies is long, however below are a few actives you’ll spot across the range.
Antioxidants/peptides: AC.Net™, Co-enzyme Q10, Syri Calm™ and SYN®AKE, Green Tea, Gotu Kola, Ginkgo biloba and one of our favourites, the coveted Indian Gooseberry.
Fruit extracts: Apple Stem Cell and Papaya Ferment Extracts.
Acids: Salicylic, Azelaic, Gluconic, Hyaluronic and Alpha Lipoic.
Other innovative actives: ß White and Licorice (for brightening), Papain (exfoliating) and Colloidal Oat Flour to reduce irritation.
Herbal plant extracts
AWE is proud to blend the best Mother Nature offers. Plant extracts selected for their skin conditioning benefits include Aloe Vera, Cranberry Extract and Organic Honey. Some fabulous anti-irritant extracts include Willowbark and Centaury Flower.
Vitamins / Amino Acids
Just as vitamins from our diet, help balance our bodies energy levels, we use vitamins in the AWE range, to help balance our skin’s energy levels.
We use Vitamin C to help increase collagen production, Vitamin B3 (Niacinamide) to help brightening skin and increase skin elasticity and Vitamin A (Retinol) the most sought after anti-ageing vitamin of all, capable of reprogramming skin cells.
L Arginine is an amino acid with free radical scavenging properties, helping to slow down the ageing process and protect our skin from environmental factors.
We use oils extracted from both the plants and seeds, to offer the most concentrated benefits. Just a few of the oils highlighted with the range are from Sandalwood, Jojoba, Pomegranate, Rose Hip, Hemp, Raspberry, Lemon Myrtle, Ylang Ylang, Bergamot, Sweet Orange, Jasmine and Juniperberry and of course Shea oil.
Preservatives / Surfactants
AWE aims to seek out the best in natural preservatives such as P-anisic (basil) and Glyceryl Caprylate (coconut). These are then further supported by self-preserving, airless packaging to protect this natural goodness from sunlight and aeration, keeping actives in optimal condition for the best performance.
Offering gentle cleansing, AWE elected to leave out the harsh, drying surfactants such as SLS, SLES and instead use plant derived cleansers from coconut, glucose and fermented sugar to naturally cleanse, whilst keeping your skin in balance.